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What clients have said...

“The key challenges for any business in today's competitive marketplace are credibility and visibility. The professionalism and intelligently strategic planning that Acumen PR provides Gift of the Gabs has outstandingly met both of these key criteria for success. For Acumen, the client really does matter and as their client, it is refreshing to work with a team who have such a vast range of experience, expertise and are highly respected by their peers.

As Gift of the Gabs expands it is reassuring to know the marketing strategy is in the very safe and capable hands of Acumen who have global contacts - I wouldn't work with any other PR company.”

Libby Hammond CSO
GOTG Ltd


Consumer

When The Beatles released Eleanor Rigby in 1966, few of the 30-something women listening to the tale of the woman featured in the song's title would have envisaged sharing her fate: "Eleanor Rigby died in the church and was buried along with her name. Nobody came."
Sadly, 43 years on, there is evidence that an increasing number of women are facing a similar destiny, a funeral devoid of any attendees.

With the continuing breakdown of the traditional family unit, more and more elderly people are facing lonely lives. In 1961, 12% of the population lived alone, representing 1.9 million households. By 2005 this had risen to 29% of the population, accounting for 7 million households, and now nearly half of the one-person households are pensioner-only households. Over three quarters of women living alone are aged 65 and over.


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